Schweet

The Emotional Breakdown

Click Here

A great website and technology that analyzes the Guardian's 24 Hours In Pictures and creates a snapshot of the daily world mood.

New Balance Urban Dash App

http://www.youtube.com/watch?v=AqgkCli2OZM&feature=player_embedded

Newcastle "The Lighter Side of Dark"

http://www.youtube.com/watch?v=rJRiz9aSHFQ&feature=player_embedded

Apple

In honor of the end of Steve Jobs' tenure as Apple CEO, please enjoy the top 10 spots that Apple has ever done:

http://adage.com/article/news/apple-ads-steve-jobs-10-apple-advertisements/229465/

Customized Customizable Customization

Crea en 3D tu propio foulard from mercedes suengas on Vimeo.

Frijj: You LOL You Lose

Interesting use of existing funny, and weird youtube videos combined with webcams and facial recognition to create the “You LOL You Lose” application. Created by the guys at Iris.

http://www.digitalbuzzblog.com/frijj-you-lol-you-lose-advergame/

Blue Motion Roulette

http://www.youtube.com/watch?v=GB84fiYr-Bw&feature=player_embedded

Ridiculous. Simple betting to win a free car and an educational execution to better improve your chances. A simple stat about a cool car gave way to an interesting campaign.

Volkswagen BlueMotion Roulette

http://www.youtube.com/watch?v=GB84fiYr-Bw&feature=player_embedded

Play this Aug 22, 10 PM EST.

I actually found out about this through a Pandora ad (just like you always say, Patricio, it's important to advertise the actual idea.) You click on "colorful items" in the video and try to win them. Reminds me a lot of the ikea facebook campaign.

MTV: Chopsticks

MTV Brazil placed 30,000 placemats and chopsticks in one of the most popular Japanese fast food restaurants in Sao Paulo.

Cadbury Spots & Stripes Game App

Cadbury Spots v Stripes launches the world's first augmented reality game that can be played off its packaging using blippar's image recognition technology.

Volkswagen Roulette

http://creativity-online.com/work/volkswagen-bluemotion-roulette/24200

Russian Facebook Roulette

I don't know if I'd actually play this (which is revealing in itself), but I definitely had a "holy shit! they did that?" moment.

Rookie Interrogation

http://www.globaltv.com/rookieblue/interrogationroom/index.html


One of the first and more interesting activations done by a cop themed television show.
So many of us have wished we had the chance to interrogate someone. This is our chance.

Mother New York for Target takes over the Standard Hotel

The Village Death Revealer

"...even in places that seem so safe and peaceful, danger is only a step away." Comforting!

http://adsoftheworld.com/media/online/the_village_death_revealer

Buffer Busters

In order to promote their fast wirless internet speeds, Vodafone released the Buffer Busters iPhone app. The objective is to capture as many "Buffer Demons" as possible in a fight to save the world from slow mobile internet speeds. The prize for this (a flatrate phone bill for life) makes it worth participating in, and the fact that you get more points by downloading your demons in a Vodafone store is a great way to bring in customers.

See more here

Vodaphone 3D bilboard experience

QR Code Infographic:

This isn't a campaign, but still neat information.

http://www.digitalbuzzblog.com/infographic-how-people-use-qr-codes/

The Greenest Leaflet Campaign for WWF

One leaflet without any media spending.

Integrating the web into video

Click here

HTML5 javascript :  Integrating the web into video.
I am working on something now similar to this .
You Must check this out. They did a Kick ass job on it.

Sprite Zero Skate 'N Splash

The promotional YouTube video, dreamed up by the Interactive Marketing Team at Coca-Cola Germany for Sprite Zero, minimizes branding because its creators “wanted the focus to be on the content and the interactivity.” They added, “This sort of video is quite different from what we at Coca-Cola usually do, in terms of ‘edginess’ and branding.”

http://cosmonavigator.wordpress.com/2011/08/14/interactive-youtube-sprite-zero-skate-n-splash/

Nike Dynamic Paintings

This is just an installation for Nike stores, but it's pretty cool.

http://www.psfk.com/2011/08/nike-dynamic-paintings-of-city-runs-video.html

BLINK-182 REWARDS YOUTUBE COPYRIGHT INFRINGERS

The Pictionary Photobooth

An installation that promotes a classic board game by letting people get their own portrait done.

Pictionary Photo Booth Ogilvy & Mather Colombia from ogilvycolombia on Vimeo.

Sexperience

Really good way to have people interact with a survey on taboo topics.

http://sexperienceuk.channel4.com/the-sexperience-1000

Powerade Challenges

The New Zealand based 'Powerade Challenge' is a 9km running course around the waterfront in Auckland. Runners registered to receive an RFID bracelet in the post. They then run the course, check in at three Powerade vending machines along the way, and their time is uploaded automatically to the Powerade Challenge website. As a nice little PR boost, the Powerade-sponsored NZ All Blacks have also hauled their enormous frames around the course, giving weedy mortals some finishing times to aspire to. An online leaderboard separates the wheat from the chaff.

http://powerade.co.nz

Toyota IQ font

http://www.youtube.com/watch?v=9ovKUYBcD5A

Antwerp Zoo Baby Elephant Campaign

Delivers a great emotional connection, and amazing results.

Milwaukee Guerilla Classrooms

In order to push parents to further their child's education outside of the classroom, interactive displays were set up around the fourth-poorest city in America, Milwaukee, WI.

The most interesting part of this challenge was that they had to target two demographics: the parents and the kids.

http://www.youtube.com/watch?v=MXCjTlGMAx8

Toronto is Trending

From the moment they're printed travel guides are hopelessly out of date, a curse that means that most visitors miss out on the of-the-moment energy that makes them exciting to locals. Attempting to counter that, Toronto Tourism is promoting the city to would-be visitors with an interactive map showing real-time Foursquare check-ins and Twitter updates.

Visitors to the site - created by agency Crispin Porter + Bogusky - encounter a tilt-shifted view of the city's key locations, with speech bubbles featuring the latest tweets featuring the #torontotrending hashtag. Clicking through, a top down map shows check-ins, the more a place has, the bigger the icon, alongside deals for hotels and theatres, for example, from the tourist authority.

trending.seetorontonow.com

Toyota Life In The Backseat

This blew my mind - it's so cool.

http://www.psfk.com/2011/08/toyota-imagines-what-it-could-be-like-in-the-backseat.htmlhref="http://www.psfk.com/2011/08/toyota-imagines-what-it-could-be-like-in-the-backseat.html">

-Haley

Bluetooth Tunes

http://mashable.com/2011/08/08/data-romance-bluetooth/

Luna Park Sydney - My Experience

http://www.youtube.com/watch?v=Md8iAatlqhY&feature=player_embedded

Diesel ExcelBook

Diesel ExcelBook turns Facebook into Excel so it looks like you're working

http://www.youtube.com/watch?v=tC1_c2dDZP4&feature=player_embedded#at=58

Infographic: Mobile Gaming Statistics 2011

Click here

A collection of pretty huge mobile gaming industry stats for 2011.

7 Key Digital Trends for 2011 for Ad Agency New Business

Click here

Cool site ! they have some interesting charts .

All charts are in the slide share.

Monster Coloring Book for iPad

Monster Coloring Book from twistcone on Vimeo.

VW Passat - Winter adjusted offer

http://www.adqualifier.com/competitions/2011/_eng/skiteam/light.html

GAP 1969

http://creativity-online.com/news/gap-debuts-new-campaign/229036


Gap recently has shifted its focus and made big moves in the ranks of its company. At the same time, videos for their new campaign have let a secret glimpse behind the scenes of the 1969 jean warehouse.

Bloggers, fashion enthusiasts, and even foodies have hopped on board in full support of this campaign.
Is Gap back by letting people into the minds of their fashion creatives?

Magnum Pleasure Hunt

Contrary to what the poorly chosen name implies, this ad is for Magnum chocolates.

http://pleasurehunt.mymagnum.com/

Very cool way to hang out whiel at the office, school, etc

http://evolver.fm/2011/05/24/invite-only-turntable-fm-takes-social-music-beyond-the-buzzword/

Domino's Pizza Tracker at Times Square

MINImaps

A fun effort by MINI France, MINImaps let's people join in virtual races around the world. Create your own track, or race against friends and strangers utilizing actual Google Maps footage, current weather conditions, and engaging driving physics.

LIVING SOCIAL TAXI

http://creativity-online.com/work/livingsocial-the-livingsocial-taxi/24041

Mercedes-Benz: Transparent Walls

This is partially an installation piece and partially advertising for Mercedes-Benz's new PreSafe feature. The new feature allows the car to recognize potential hazards as well as apply the brakes and prepare the passengers for impact.

Wow.

http://reviews.cnet.com/8301-13746_7-20041894-48.html

I also found it interesting that when I was searching for articles about the video, CNet came in as a higher result than AdWeek.

Ads Tailored To Recognized Demongraphics

http://www.psfk.com/2011/08/ads-tailored-based-on-recognized-demographics.html

http://www.psfk.com/2011/08/facial-recognition-technology-recommends-drink-selections-in-japan.html

This is pretty cool - billboards/vending machines change their content based on face-recognition technology to estimate your age within 10 years, to deliver a personalized message to the consumer.

-Haley

Samsung Tweetcracker Campaign

http://tweetcracker.com/

Jello Billboard

http://www.psfk.com/2011/08/jell-os-3d-billboard-smiles-or-frowns-twitters-mood.html

This is a neat part of the Crispin "Pudding Face" campaign for Jello. The face updates in real-time to reflect the happiness of the population based on tweets. It's cool...but since it's just averaged, the face probably won't fluctuate very much.

-Haley

Ivar's Billboards

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Causing quite a sensation in the Seattle Metro area, “Billboards” resurrected the notorious antics of restaurateur, Ivar Hagland, famous for his advertising publicity stunts. Shot on location in the Puget Sound, the commercials took on a life of it’s own when residents and one Seattle Times staff reporter got a glimpse of the rising billboard. Fueled by nostalgia, the story of the found billboards immediately went viral! Tweets, a feature on a local television news station, and a front page spread in the Seattle Times left residents to wonder; could this be real? 


( Has nothing to do with digital but I had to share this with all of you)

Multitouch Experience Cube

http://vimeo.com/26677419

SENSORY-MINDS GmbH, in cooperation with "Montfort Werbung", has developed the "Multitouch Experience Cube" - an eye-catching interactive trade show event installation. The walkable LED cube for the GRASS GmbH showcase has been the highlight at the Interzum 2011 trade show in Cologne, the international leading fair for suppliers to the furniture industry.